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Hopefully you have received some testimonials from clients in the past. If not, it doesn’t necessarily mean that you aren’t valued by your clients – sometimes it pays to ask for them! So why are testimonials so useful? And how can they be used to their absolute advantage? … To YOUR absolute advantage?… They should be used in ALL of your marketing materials. So your website... Read more...
Archive for the ‘Social Media Marketing’ Category
How to Utilise your testimonials Effectively
September 19th, 2010 | By Simon In Building Your Business, Effective Marketing Strategies, Lead Generation, Protect Your Business, Social Media Marketing, Viral Marketing, Your Customer Comes First | 1 Comment »
How Article Marketing can create Authority for you – Part Two
August 21st, 2010 | By Simon In Building Your Business, Effective Marketing Strategies, Lead Generation, List Building, Social Media Marketing, Web 2.0, article marketing | 7 Comments »
In Part One of this article I explained what article marketing is, and how easy it can be for your business to use for its benefit. It also outlined the benefits of implementing this as a marketing strategy. In Part Two of this article I am going to go in to more detail as to the benefits of article marketing, why every business should be using it and why the ones who are not will lose out to those... Read more...
How Article Marketing can create Authority for you – Part One
August 9th, 2010 | By Simon In Building Your Business, Effective Marketing Strategies, Lead Generation, List Building, Social Media Marketing, Useful Software or Tools, Web 2.0, article marketing | 3 Comments »
This article will explain in layman’s terms exactly what article marketing is. To put it in to its most simple terms, article marketing is an easy to implement strategy of using material, comprising of anywhere from 350 – 700 words or more written about your area of expertise, industry or range of products or services. In fact in terms of subject matter, articles can be literally written... Read more...
How to use Podcasting to Gain Authority for your Business – Part Two
July 20th, 2010 | By Simon In Building Your Business, Effective Marketing Strategies, Lead Generation, Podcasting, Social Media Marketing, Web 2.0 | No Comments »
In Part One of this article I explained what a podcast is and why they are a great tool to use in order to promote your business. In Part Two, I am going to go in to more detail as to how to use podcasts to blow away your competition, create customer loyalty and be seen as an expert in your field. Using Podcasts For Expert Status One hugely advantageous aspect of using podcasting as part of your marketing... Read more...
How to Use Social Media Marketing For Your Business – Part Two
June 12th, 2010 | By Simon In Building Your Business, Effective Marketing Strategies, Lead Generation, Social Media Marketing, Viral Marketing, Web 2.0 | 4 Comments »
Part One of this article walked you through the basics of why social media can benefit your business’ marketing strategy. Part Two will now look at some specific reasons why, and explain how you can leave your competition trailing in your wake. As consumers these days, we are all so busy with life. We work hard, we spend time with our children and our families and we do not have time to... Read more...
How to Use Social Media Marketing For Your Business – Part One
June 7th, 2010 | By Simon In Building Your Business, Social Media Marketing, Web 2.0 | 4 Comments »
If you’re unfamiliar with the term social media, you’re possibly thinking social what? If this is the case, please allow me to explain in this article what social media is all about, and how it can be used to help your business. What Exactly Is Social Media? Social media in its basic sense refers to online media (websites) that enables (and also encourages) social interaction. This... Read more...
