I donate a percentage of my profits to the Blue Cross each and every month
You’ll now know (from my last post) that a headline is the most important aspect of your written or online marketing. If you did know that then you may want to read my previous post about the importance of headlines. It never ceases to amaze me how many websites and advertisements I see that don’t have headlines. Does yours? All adverts should have a headline. And a website, flier, brochure... Read more...
Archive for December, 2010
Why marketing is a waste of time if you don’t consider this
Headlines are important for your business’ marketing. The difference between a good headline and a bad headline is the difference between success and failure in marketing or advertising. So why is this? Why is it that important? Well, a headline is really an advert for an advert. Given the function of all your advertising and marketing (including your website, leaflets, brochures, etc.) is to... Read more...
