I donate a percentage of my profits to the Blue Cross each and every month
In Part One of this article I discussed why it is important to understand who your market is and why trying to market your product or service to everyone is a huge mistake to make. Part Two will now go into more detail as to how you can do this quickly and easily, as well as identifying what you should and should not do in order to maximise your success. When assessing who your ideal potential... Read more...
Archive for May, 2010
How to Target the Right Market For Your Business – Part One
Regardless of what you may have been taught, what you may think or what you may assume, every company has a target market, every company. I consistently hear a common statement from business owners when I present them with the question “Who is your target market?” or “Who is your ideal customer?” The answer they invariably give me is “Everyone”. Everyone? You... Read more...
